Planning Employee Assistance Program (EAP) Services to Meet Specific Needs and Target Audiences Using Personas

In our white paper, we explain how companies can use employee personas to develop an Employee Assistance Program (EAP) that is tailored to the specific needs of their workforce—without getting caught up in debates about fairness.

Key points of the article:

• Why General Solutions Often Fail and How You Can Take Targeted Action
• How to Use Personas to Tailor Your EAP Offerings for Maximum Effectiveness
• Strategies for Providing Long-Term Support to Employees and Achieving Corporate Goals